The AdBuzz Cafe and Teacher's Lounge

New! Bruce Bendinger's "Thoughts for Today"
Day 1 Video
Day 2 Video
Day 3 Video

New! PowerPoint Presentations for The Get a Job Workshop
Six Words
Career Gear

A Presentation by Tom Fauls on Boston U's AdLab

Bruce Bendinger's CMYK PowerPoint presentation
This is a BIG file (23 MB).

Samples from the 3rd Edition of
The Copy Workshop Workbook

The MarCom Matrix Worksheet

Conceptual Models Exercise

Evolutionary Thinking Exercise

The Strategy Selection Grid

Strategy Worksheet

Personal Media Network Exercise

Yo! It's Po-Mo!

Instructor's Materials for The Copy Workshop Workbook

Advertising's Ages Part 1 PowerPoint Presentation (12.7 MB)

Advertising's Ages Part 2 PowerPoint Presentation (13.2 MB)

Conceptual Models: For Solving Marketing Problems
& Creating Advertising Solutions PowerPoint Presentation (320 K)

The Copy Workshop Strategy Seminar PDF file (84 K)

PowerPoint presentations for Advertising & the Business of Brands

Many of these PowerPoints contain links to video clips,
some of which are available in the
AdBuzz Theater
and/or the chapter's Videos page in the Study Hall

Introduction (14.3 MB)

Chapter 1-A (17.4 MB) Chapter 1-B (13.8 MB)

Chapter 2 (15.6 MB)

Chapter 3-A (3.9 MB) Chapter 3-B (4.6 MB)

Chapter 4 (9.6 MB)

Chapter 5 (30.1 MB)

Chapter 6-A (11.2 MB) Chapter 6-B (12.1 MB)

Chapter 7 (15.6 MB)

Chapter 8 (2.1 MB)

Chapter 9 (56.2 MB)

Chapter 10 (5 MB)

Chapter 11 (3 MB)

Chapter 12 (6 MB)

You and Your Career (2.4 MB)